ICR Research

ICR – Housewives Choice

Content

Signed Bands

Most are unknown or Unsigned Bands

Talks about the story behind the songs

Messages from listeners read out

Question for the listeners “what’s better snails or clowns”

(3 songs in 15 minutes)

No jingles

Style

Informal

Presenter is very chatty, trying to be like he’s in the room with the audience

Relates songs to his personal experiences and asks listeners about Thiers.

Very Chilled/relaxing music what people would be able to listen to whilst doing the washing up.

Audience

Housewives and People at home

ICR – Salsa

Content

Salsa and latin Music

Straight away just introduced show and played song

Talks about weekend. And how the music is gonna help you get the weekend started

Unsigned stuff

Invites listener to tell her what they’ve been up to during the week

She says “if you’ve just joined us welcome to the salsa show”

Plays music from across the world

Talks about different dance and music

Talks about where the tracks are form and what country they originate from

3 songs in 15 minutes

Style

Informal

Fun

Lively chatter

Wants to make you get up and dance

Audience

People who like Salsa music/ random listeners

ICR – Welsh Music

Content

“this is the welsh music session on ~ICR 105.7fm”

Goes straight into a song

Welsh unsigned bands/ unknown bands

Talks in welsh, introducing station again an dthen puts on another song

Songs in welsh

Introduces the station again and says what the songs were

Invites listeners to text and email in

Another song

Talks in welsh and English keeps switching after every song

Another song

4 songs in 15 minutes

Style

Starts off formally by introducing the show

Informal chatty

Audience

General – for all ages specifically welsh people

ICR - Club for life

Content

Starts with songs which lasts for 15 minutes

Then introduces the station in the middle of the song.

Style

Can’t really tell as the song plays all the way through

Audience – Teenagers/ people who like to rave/dance.